Oversee and optimize performance marketing channels , including but not limited to paid search, paid social, and display advertising. You will use analytics tools (e.g., Google Analytics, Phenom Analytics, etc.) to measure the impact of digital talent marketing initiatives.
Utilize data-driven insights to optimize CTRs, ad spend, ROAS, and key performance metrics. […]
Optimizes job advertisements and leverages data analytics to track campaign success. […]
Partner with Employer Brand, Talent Marketing, and Talent Acquisition peers, as well as international talent acquisition members, to optimize...